JONBUR Research · Initiation
HYBE · 352820 · Entertainment
HYBE: Revenue Growth Continues as Profits Turn Negative and Shares Fall Near 52-Week Low
HYBE's trailing revenue reached ₩3.6T, but the company posted an operating loss of ₩63.9B and a net loss of ₩371.7B over the 12 months to H1 2026. The shares closed at ₩156,500, down 42.6% over one year and close to the 52-week low of ₩153,300.
Written Oct 13, 2026 · Data as of Oct 12, 2026 · 0 views
This is not financial advice. The report does not recommend buying or selling anything.
Thesis
The data supports a picture of top-line expansion with deteriorating profitability. Revenue grew from ₩1.26T in 2021 to ₩2.65T in 2025, and the trailing figure of ₩3.6T is higher still. Operating margin fell from 15.1% in 2021 to 1.9% in 2025 and -1.8% on a trailing basis, so growth has not translated into earnings. Free cash flow is positive at ₩105.4B and cash of ₩622.8B is close to borrowings of ₩683.6B, which offers some balance sheet cushion. The data does not explain why margins have fallen, and no guidance, flow or short-interest data is available. The share price has dropped 9.5% in one month and 26.5% in three months, reflecting weak sentiment, but the data cannot show the causes.
Business overview
HYBE is listed on KOSPI in the entertainment sector. It was founded on 2005-02-04 and listed on 2020-10-15, with 41,652,097 listed shares. Market cap is ₩6.5T and enterprise value is ₩6.6T. That makes it the largest company in the peer list provided, ahead of SM Entertainment (₩1.7T), JYP Entertainment (₩1.3T), CJ CGV (₩834.5B), YG Entertainment (₩724.3B) and Studio Dragon (₩617.7B). The CEO is listed as 이재상. The data gives no breakdown by business line or geography.
Financial analysis
These figures come from filed financial statements (DART). Annual revenue was ₩1.26T in 2021, ₩1.78T in 2022 (+41.4%), ₩2.18T in 2023 (+22.6%), ₩2.26T in 2024 (+3.6%) and ₩2.65T in 2025 (+17.5%). Operating income was ₩190.2B in 2021, peaked at ₩295.6B in 2023, then fell to ₩184.0B in 2024 and ₩49.3B in 2025. Net income was ₩187.3B in 2023, ₩9.4B in 2024 and a loss of ₩237.3B in 2025. For the trailing period to H1 2026, revenue was ₩3.59T, operating income -₩63.9B (margin -1.8%), net income -₩371.7B (margin -10.3%) and ROE -11.2%. Liabilities to equity stand at 63.5%. Cash is ₩622.8B, borrowings ₩683.6B and free cash flow ₩105.4B.
Valuation
Price-to-earnings and EV/EBITDA are not available because earnings are negative or not reported. Price-to-book is 1.9 now, against 4.2 at the end of 2025, so the multiple has compressed. Price-to-sales is 1.8 and dividend yield is 0.3%. Peer P/E and P/B figures are not available, so a multiple comparison with similar companies cannot be made. Only market capitalisation can be compared, where HYBE is the largest in the group.
Catalysts
- The half-year report for June 2026 was filed on 2026-08-14, and the preliminary earnings release on 2026-07-28 showed the loss-making trailing figures.
- A treasury share sale decision was filed on 2026-08-25, which is relevant to share supply and capital management.
- A report on the appointment, dismissal or resignation of independent directors was filed on 2026-10-07, pointing to board changes.
- A 5%+ holding report on 2026-10-02 and an insider shareholding report on 2026-09-04 show changes in ownership that investors may monitor.
- An investor relations event was held on 2026-07-13, though its content is not in the data.
Risks
- The company has an operating loss and net loss on a trailing basis, with operating margin down from 15.1% in 2021 to -1.8%.
- The share price is near the 52-week low of ₩153,300 after falling 42.6% in one year, so sentiment is weak.
- Borrowings of ₩683.6B exceed cash of ₩622.8B, so net debt is modestly positive.
- Valuation cannot be anchored on earnings because P/E and EV/EBITDA are unavailable.
- Data on investor flows, foreign ownership and short balance are not available, and the news headlines provided do not relate to the company, so market positioning and news drivers cannot be assessed.
Closing view
The filed numbers show a larger business with weaker profitability: revenue has more than doubled since 2021 while operating income has moved from profit to loss. Positive free cash flow, a 63.5% liabilities-to-equity ratio and a P/B that has fallen from 4.2 to 1.9 are the main offsets. The data does not reveal the reasons for the margin decline or what could reverse it, and peer valuation, flows and company-specific news are missing. The evidence is therefore mixed and incomplete, and leaves open whether recent weakness reflects temporary or lasting pressure.
Model estimate of fair value
The valuation model has no estimate for this company yet (not enough data, or no positive value with the base case).
Report history
Source: KRX statistical information