Hotel Shilla호텔신라
008770 · KOSPI · ₩008770 · 호텔신라
Analyst target price
Average target
₩59,000
Upside
+66.2%
Range ₩59,000 – ₩59,000 · 1 broker (latest target within 6 months)
Buy 1
Consensus target vs price, 2 years
Broker reports
| Date | Broker | Report | Rating | Target | Change | Upside | Since publish | Read |
|---|---|---|---|---|---|---|---|---|
| Oct 12 | Kyobo Securities | 3Q26 Preview: Growth factors remain amid disappointment | Buy | ₩59,000 | Maintained | +66.2% | −7.2% | Read ↗ |
| Oct 12 | Kyobo Securities | 3Q26 Preview: Growth factors remain amid disappointment | Buy | ₩59,000 | Maintained | +66.2% | −7.2% | Read ↗ |
| Oct 12 | Kyobo Securities | 3Q26 Preview: Growth factors remain amid disappointment | Buy | ₩59,000 | Maintained | +66.2% | −7.2% | Read ↗ |
All 8 broker reports on Hotel Shilla, not just the latest 3, with Pro.
Unlock with ProCalculated by JONBUR from publicly available broker reports. Reports belong to their publishers. Not financial advice. Includes brokers that publish research publicly; some brokers' reports are client-only and not included.
AI summary of public information
An AI summary of the public information on this company: filed financial statements, filings, prices and news headlines. It doesn't use broker reports; their targets and estimates are shown above.
Hotel Shilla is loss-making on a net basis over the trailing year, with its share price down sharply and its valuation sitting near book value.
Hotel Shilla runs duty-free retail and hotel and leisure businesses in Korea. On trailing twelve months to H1 2026 it reported revenue of ₩4.10T and operating income of ₩89B, but a net loss of ₩138B. The shares closed at ₩34,800 on 26 October 2026, at the bottom of their 52-week range and down 29.2% over one year.
What stands out
- Trailing revenue is ₩4.10T with a thin operating margin of 2.2%, while the net margin is -3.4%, so below-operating items weighed heavily on earnings.
- Full-year 2025 showed a net loss of ₩173B on revenue of ₩4.07T, following a net loss of ₩62B in 2024; the 2023 profit of ₩86B is the last positive year in the data shown.
- Borrowings of ₩1.16T exceed cash of ₩524B, and liabilities are 207% of equity; trailing free cash flow was -₩80B.
- Price-to-book is 1.2 and price-to-sales 0.3, while P/E is not meaningful because earnings are negative; the DCF fair value figure in the data is not usable for interpretation (base ₩4,420, bear ₩0, bull ₩58,209).
- Foreign ownership fell from 20.2% to 18.7% over about 60 days, and foreign and institutional investors were net sellers over the last 20 days while retail investors were net buyers.
What to watch
- The advance notice of earnings results filed on 21 October 2026 is informational; the full results and the reasons behind the net loss are not in the data provided.
- A treasury share sale decision was amended on 6 October 2026, and the data does not give its size or terms.
- Changes in holdings by the largest shareholder and 5%+ holders were filed in September and October 2026; the data does not explain their purpose.
Data as of Oct 26, 2026 · written 10h ago
This is not financial advice.
Also known as: Hotel Shilla / 호텔신라 / 008770 / KRX:008770
Source: KRX statistical information