SM Entertainment에스엠
041510 · KOSDAQ · ₩041510 · 에스엠
Valuation model · Discounted cash flow (DCF)
We use a 5-year discounted cash flow: the value of the cash the business is expected to produce, in today's money.
Fair value per share
₩114,663
vs the current price (₩80,300)
- Enterprise value
- ₩2.5T
- Equity value
- ₩2.6T
- WACC
- 7.4%
Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal. This is not financial advice.
Why the model and the price differ
The model is 43% away from today's price. A gap this size usually means the market expects something the past figures don't show yet, or the model leaves something out. What we can see:
- To match today's price of ₩80,300, the model needs an operating margin of 8.3% every year (it uses 11.9%).
- Or revenue growth −8.4 points a year higher than assumed in each of the 5 years.
- Today's P/E is 14.0× against a typical 13.0× over the last 10 years.
Treat the model as a starting point: change the assumptions to the story you believe, and compare with the multiples check below.
Bear / Base / Bull
- Bear
- ₩71,938
- −10.4%
- Base
- ₩114,663
- +42.8%
- Bull
- ₩185,353
- +130.8%
Bear: revenue growth 3 points lower every year, EBIT margin 2 points lower, WACC 1 point higher. Bull: the opposite.
Assumptions
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Cycle options
Margin path
Every year uses the cycle-average margin (11.9%).
Revenue growth
- 11.4%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.4% a year, annual reports), fading to 3% by year 5.
- 9.3%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.4% a year, annual reports), fading to 3% by year 5.
- 7.2%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.4% a year, annual reports), fading to 3% by year 5.
- 5.1%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.4% a year, annual reports), fading to 3% by year 5.
- 3%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.4% a year, annual reports), fading to 3% by year 5.
Business
- 11.9%
Operating profit as a share of revenue.
Default: through-the-cycle average of the last 12 months and the last 5 annual reports' operating margins.
- 27.5%
Share of operating profit paid as corporate tax.
Default: Korea's top corporate tax rate (25%) plus 10% local income tax.
- 3.8%
The non-cash cost of wearing out equipment, added back to cash flow (% of revenue).
Default: not in the statements, so 80% of capital spending (most spending replaces equipment that wears out).
- 4.7%
Money spent on factories, equipment, software and other long-term assets (% of revenue).
Default: average of the last 3 annual reports (cash flow statements; equipment and intangibles).
- -3.9%
Stock and unpaid customer bills, less unpaid supplier bills, as a % of revenue. Each year's extra revenue ties up this much more cash.
Default: working capital (current assets less cash and deposits, minus current liabilities other than borrowings) as a share of revenue, averaged over the last 3 years.
Discount rate
- 2%
How fast cash flows keep growing every year after year 5.
Default: about Korea's long-run inflation plus real growth.
- 4.11%
Yield on Korea's 10-year government bond: the return with almost no risk.
Default: Korea Treasury Bond 10-year yield on 2026-10-28.
- 0.6
How much the share moves when the market moves: 1 means just like the market.
Default: 105 weeks of weekly returns against KOSPI (official index); raw beta 0.01, adjusted toward 1 and kept between 0.6 and 2.0.
- 5.5%
The extra return investors want for owning shares instead of bonds.
Default: a typical premium for Korean shares.
- 5.61%
The interest rate the company would pay to borrow.
Default: the 10-year yield plus a 1.5% credit spread.
Starting point
- Revenue (TTM to H1 2026)
- ₩1.3T
- Net debt (borrowings and leases − cash and deposits)
- −₩449B
- + Stakes and investments
- ₩36B
- Associates, long-term financial assets and deposits (book value)
- − Minority interests
- ₩354B
- Shares
- 22,894,690
- Share price
- ₩80,300
- Market cap
- ₩1.8T
TTM = trailing 12 months: the last four reported quarters added together. "TTM to H1 2026" is the 12 months up to the latest quarterly or half-year report (H1 = to the end of June). Year 1 grows from there.
Past years and projection
Grey columns are reported results from the annual reports (after-tax EBIT at the model's tax rate), so you can check the growth and margin assumptions against the past. Years 1–5 are the model.
| FY2023 | FY2024 | FY2025 | Year 1 | Year 2 | Year 3 | Year 4 | Year 5 | |
|---|---|---|---|---|---|---|---|---|
| Revenue | ₩961B | ₩990B | ₩1.2T | ₩1.4T | ₩1.5T | ₩1.7T | ₩1.7T | ₩1.8T |
| Growth | 13.0% | 3.0% | 18.7% | 11.4% | 9.3% | 7.2% | 5.1% | 3.0% |
| EBIT | ₩113B | ₩87B | ₩183B | ₩168B | ₩184B | ₩197B | ₩207B | ₩213B |
| EBIT margin | 11.8% | 8.8% | 15.6% | 11.9% | 11.9% | 11.9% | 11.9% | 11.9% |
| After-tax EBIT | ₩82B | ₩63B | ₩133B | ₩122B | ₩133B | ₩143B | ₩150B | ₩155B |
| + Depreciation | — | — | — | ₩54B | ₩59B | ₩63B | ₩66B | ₩68B |
| − Capital spending | ₩53B | ₩51B | ₩41B | ₩66B | ₩73B | ₩78B | ₩82B | ₩84B |
| − Working capital | ₩18B | −₩201B | ₩21B | −₩5.6B | −₩5.1B | −₩4.3B | −₩3.3B | −₩2B |
| Free cash flow | — | — | — | ₩115B | ₩125B | ₩132B | ₩138B | ₩141B |
| Discount factor | — | — | — | 0.931 | 0.867 | 0.807 | 0.751 | 0.700 |
| Present value | — | — | — | ₩107B | ₩108B | ₩107B | ₩104B | ₩98B |
Terminal value ₩2.8T, worth ₩2T today: 79% of enterprise value. It assumes spending settles at 110% of depreciation once growth slows to the terminal rate.
Cross-check: what the market has paid before
For cyclical businesses, analysts check a DCF against the multiples the stock has traded at through past cycles. Price / book is the usual anchor for them: P/E looks highest at the bottom of a cycle, when earnings are smallest, and lowest at the top. The price each band would give today:
| Low | Typical | High | |
|---|---|---|---|
| Price / book (book value ₩45,070 a share)Now 1.78× | ₩91,3912.03× | ₩122,5042.72× | ₩166,5473.70× |
| Price / earnings (last 12 months: ₩5,750 a share)Now 14.0× | ₩49,2688.57× | ₩74,80013.0× | ₩178,03531.0× |
| P/E on run-rate earnings (Q2 2026 × 4: ₩5,146 a share)Now 15.6× | ₩44,0898.57× | ₩66,93713.0× | ₩159,32131.0× |
Low, typical and high are the 10th percentile, middle and 90th percentile of month-end multiples since 2021, each against the latest report out by then, per share at today's share count; loss years and P/E above 100 are left out. Run-rate earnings are one quarter × 4, not a forecast. Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal.
Sensitivity
Fair value per share as two inputs change; the middle is the current case.
| WACC ↓ · Terminal growth → | 1.0% | 1.5% | 2.0% | 2.5% | 3.0% |
|---|---|---|---|---|---|
| 6.4% | ₩118,125 | ₩127,895 | ₩139,884 | ₩154,944 | ₩174,427 |
| 6.9% | ₩108,394 | ₩116,376 | ₩125,987 | ₩137,780 | ₩152,594 |
| 7.4% | ₩100,185 | ₩106,811 | ₩114,663 | ₩124,118 | ₩135,720 |
| 7.9% | ₩93,169 | ₩98,742 | ₩105,260 | ₩112,986 | ₩122,288 |
| 8.4% | ₩87,103 | ₩91,845 | ₩97,329 | ₩103,742 | ₩111,344 |
Now (TTM)
- Market cap
- ₩1.8T
- Enterprise value
- ₩1.3T
- P/E
- 14.0×
- P/B
- 1.8×
- P/S
- 1.4×
- EV/EBITDA
- —
- Dividend yield
- 2.0%
Over time (at each year end)
| 2025 | 2024 | 2023 | 2022 | 2021 | |
|---|---|---|---|---|---|
| Price | ₩135,000 | ₩75,600 | ₩92,100 | ₩76,700 | ₩74,200 |
| Market cap | ₩3.1T | ₩1.7T | ₩2.1T | ₩1.8T | ₩1.7T |
| P/E | 8.9× | 94.5× | 24.2× | 22.0× | 12.7× |
| P/B | 3.1× | 2.6× | 2.9× | 2.5× | 2.8× |
| P/S | 2.6× | 1.7× | 2.2× | 2.1× | 2.4× |
| EV/EBITDA | — | — | — | — | — |
| Dividend yield | 1.2% | 0.5% | — | — | — |
Versus similar companies
| Company | P/E | P/B | P/S | EV/EBITDA | Dividend yield |
|---|---|---|---|---|---|
| SM Entertainment | 14.0× | 1.8× | 1.4× | — | 2.0% |
| HYBE | — | 2.1× | 2.0× | — | 0.3% |
| JYP Entertainment | 13.1× | 2.2× | 1.7× | 7.3× | 2.2% |
| CJ CGV | — | 1.1× | 0.4× | — | 0.0% |
| YG Entertainment | 22.0× | 1.4× | 1.2× | — | 0.8% |
| Studio Dragon | 21.9× | 0.9× | 1.2× | — | 0.0% |
| The Pinkfong | 4.3× | 0.8× | 2.0× | 2.3× | 0.0% |
| Similar companies (median) | 17.5× | 1.3× | 1.5× | 4.8× | 0.1% |
Calculated from end-of-day prices and filed financial statements. Not a recommendation. This is not financial advice.
Also known as: SM Entertainment / 에스엠 / 041510 / KRX:041510
Source: KRX statistical information