Kona I코나아이
052400 · KOSDAQ · ₩052400 · 코나아이
Valuation model · Discounted cash flow (DCF)
We use a 5-year discounted cash flow: the value of the cash the business is expected to produce, in today's money.
Fair value per share
₩105,494
vs the current price (₩20,600)
- Enterprise value
- ₩1.2T
- Equity value
- ₩1.5T
- WACC
- 7.4%
Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal. This is not financial advice.
Why the model and the price differ
The model is 412% away from today's price. A gap this size usually means the market expects something the past figures don't show yet, or the model leaves something out. What we can see:
- To match today's price of ₩20,600, the model needs an operating margin of 0.4% every year (it uses 22.0%).
- Margins ranged from 12.0% to 28.8% over the last 5 years, so this is a cyclical business. The model uses the average; the price may be set by where the cycle is now. Try the margin fade option.
- Today's P/E is 3.1× against a typical 5.5× over the last 10 years.
Treat the model as a starting point: change the assumptions to the story you believe, and compare with the multiples check below.
Bear / Base / Bull
- Bear
- ₩77,846
- +277.9%
- Base
- ₩105,494
- +412.1%
- Bull
- ₩150,191
- +629.1%
Bear: revenue growth 3 points lower every year, EBIT margin 2 points lower, WACC 1 point higher. Bull: the opposite.
Assumptions
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Cycle options
Margin path
Every year uses the cycle-average margin (22.0%).
Revenue growth
- 8.5%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (8.5% a year, annual reports), fading to 3% by year 5.
- 7.1%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (8.5% a year, annual reports), fading to 3% by year 5.
- 5.7%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (8.5% a year, annual reports), fading to 3% by year 5.
- 4.4%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (8.5% a year, annual reports), fading to 3% by year 5.
- 3%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (8.5% a year, annual reports), fading to 3% by year 5.
Business
- 22%
Operating profit as a share of revenue.
Default: through-the-cycle average of the last 12 months and the last 5 annual reports' operating margins.
- 27.5%
Share of operating profit paid as corporate tax.
Default: Korea's top corporate tax rate (25%) plus 10% local income tax.
- 7.9%
The non-cash cost of wearing out equipment, added back to cash flow (% of revenue).
Default: not in the statements, so 80% of capital spending (most spending replaces equipment that wears out).
- 9.9%
Money spent on factories, equipment, software and other long-term assets (% of revenue).
Default: average of the last 3 annual reports (cash flow statements; equipment and intangibles).
- -10%
Stock and unpaid customer bills, less unpaid supplier bills, as a % of revenue. Each year's extra revenue ties up this much more cash.
Default: working capital (current assets less cash and deposits, minus current liabilities other than borrowings) as a share of revenue, averaged over the last 3 years.
Discount rate
- 2%
How fast cash flows keep growing every year after year 5.
Default: about Korea's long-run inflation plus real growth.
- 4.08%
Yield on Korea's 10-year government bond: the return with almost no risk.
Default: Korea Treasury Bond 10-year yield on 2026-10-29.
- 0.6
How much the share moves when the market moves: 1 means just like the market.
Default: 105 weeks of weekly returns against KOSPI (official index); raw beta 0.12, adjusted toward 1 and kept between 0.6 and 2.0.
- 5.5%
The extra return investors want for owning shares instead of bonds.
Default: a typical premium for Korean shares.
- 5.58%
The interest rate the company would pay to borrow.
Default: the 10-year yield plus a 1.5% credit spread.
Starting point
- Revenue (TTM to H1 2026)
- ₩345B
- Net debt (borrowings and leases − cash and deposits)
- −₩286B
- + Stakes and investments
- ₩44B
- Associates, long-term financial assets and deposits (book value)
- Shares
- 14,243,291
- Share price
- ₩20,600
- Market cap
- ₩293B
TTM = trailing 12 months: the last four reported quarters added together. "TTM to H1 2026" is the 12 months up to the latest quarterly or half-year report (H1 = to the end of June). Year 1 grows from there.
Past years and projection
Grey columns are reported results from the annual reports (after-tax EBIT at the model's tax rate), so you can check the growth and margin assumptions against the past. Years 1–5 are the model.
| FY2023 | FY2024 | FY2025 | Year 1 | Year 2 | Year 3 | Year 4 | Year 5 | |
|---|---|---|---|---|---|---|---|---|
| Revenue | ₩280B | ₩236B | ₩309B | ₩374B | ₩401B | ₩423B | ₩442B | ₩455B |
| Growth | 15.7% | −15.7% | 30.8% | 8.5% | 7.1% | 5.7% | 4.4% | 3.0% |
| EBIT | ₩34B | ₩33B | ₩89B | ₩82B | ₩88B | ₩93B | ₩97B | ₩100B |
| EBIT margin | 12.0% | 14.1% | 28.8% | 22.0% | 22.0% | 22.0% | 22.0% | 22.0% |
| After-tax EBIT | ₩24B | ₩24B | ₩64B | ₩60B | ₩64B | ₩68B | ₩70B | ₩73B |
| + Depreciation | — | — | — | ₩30B | ₩32B | ₩33B | ₩35B | ₩36B |
| − Capital spending | ₩35B | ₩22B | ₩25B | ₩37B | ₩40B | ₩42B | ₩44B | ₩45B |
| − Working capital | ₩24B | ₩1.3B | −₩82B | −₩2.9B | −₩2.7B | −₩2.3B | −₩1.9B | −₩1.3B |
| Free cash flow | — | — | — | ₩55B | ₩59B | ₩61B | ₩64B | ₩65B |
| Discount factor | — | — | — | 0.931 | 0.867 | 0.808 | 0.752 | 0.700 |
| Present value | — | — | — | ₩51B | ₩51B | ₩50B | ₩48B | ₩45B |
Terminal value ₩1.3T, worth ₩928B today: 79% of enterprise value. It assumes spending settles at 110% of depreciation once growth slows to the terminal rate.
Cross-check: what the market has paid before
For cyclical businesses, analysts check a DCF against the multiples the stock has traded at through past cycles. Price / book is the usual anchor for them: P/E looks highest at the bottom of a cycle, when earnings are smallest, and lowest at the top. The price each band would give today:
| Low | Typical | High | |
|---|---|---|---|
| Price / book (book value ₩19,771 a share)Now 1.04× | ₩17,9400.91× | ₩23,2361.18× | ₩45,5492.30× |
| Price / earnings (last 12 months: ₩6,734 a share)Now 3.06× | ₩20,6003.06× | ₩36,9375.48× | ₩77,64411.5× |
| P/E on run-rate earnings (Q2 2026 × 4: ₩6,324 a share)Now 3.26× | ₩19,3463.06× | ₩34,6885.48× | ₩72,91611.5× |
Low, typical and high are the 10th percentile, middle and 90th percentile of month-end multiples since 2021, each against the latest report out by then, per share at today's share count; loss years and P/E above 100 are left out. Run-rate earnings are one quarter × 4, not a forecast. Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal.
Sensitivity
Fair value per share as two inputs change; the middle is the current case.
| WACC ↓ · Terminal growth → | 1.0% | 1.5% | 2.0% | 2.5% | 3.0% |
|---|---|---|---|---|---|
| 6.4% | ₩107,986 | ₩115,480 | ₩124,687 | ₩136,270 | ₩151,282 |
| 6.9% | ₩100,606 | ₩106,727 | ₩114,105 | ₩123,170 | ₩134,573 |
| 7.4% | ₩94,385 | ₩99,466 | ₩105,494 | ₩112,758 | ₩121,683 |
| 7.9% | ₩89,072 | ₩93,347 | ₩98,350 | ₩104,285 | ₩111,438 |
| 8.4% | ₩84,481 | ₩88,119 | ₩92,329 | ₩97,256 | ₩103,100 |
Now (TTM)
- Market cap
- ₩293B
- Enterprise value
- ₩7.9B
- P/E
- 3.1×
- P/B
- 1.0×
- P/S
- 0.9×
- EV/EBITDA
- —
- Dividend yield
- 0.0%
Over time (at each year end)
| 2025 | 2024 | 2023 | 2022 | 2021 | |
|---|---|---|---|---|---|
| Price | ₩30,355 | ₩18,487 | ₩11,968 | ₩10,899 | ₩21,630 |
| Market cap | ₩432B | ₩263B | ₩170B | ₩155B | ₩308B |
| P/E | 5.8× | 8.7× | 5.8× | 4.5× | 5.9× |
| P/B | 1.7× | 1.3× | 1.0× | 1.1× | 2.3× |
| P/S | 1.4× | 1.1× | 0.6× | 0.6× | 1.6× |
| EV/EBITDA | — | — | — | — | — |
| Dividend yield | 0.0% | 0.0% | — | — | — |
Versus similar companies
| Company | P/E | P/B | P/S | EV/EBITDA | Dividend yield |
|---|---|---|---|---|---|
| Kona I | 3.1× | 1.0× | 0.9× | — | 0.0% |
| Hyundai Autoever | 47.8× | 4.8× | 2.0× | — | 0.6% |
| Krafton | 10.0× | 1.2× | 1.9× | — | 1.2% |
| NC | 7.0× | 1.2× | 2.1× | 8.4× | 0.6% |
| Netmarble | 7.1× | 0.5× | 1.0× | — | 2.6% |
| PearlAbyss | 8.0× | 2.1× | 3.0× | 5.2× | 0.0% |
| Shift UP | 9.0× | 1.8× | 7.2× | — | 0.0% |
| Similar companies (median) | 8.5× | 1.5× | 2.0× | 6.8× | 0.6% |
Calculated from end-of-day prices and filed financial statements. Not a recommendation. This is not financial advice.
Also known as: Kona I / 코나아이 / 052400 / KRX:052400
Source: KRX statistical information