DSR Wire

069730 · KOSPI · ₩069730 · DSR제강

₩5,200▲ ₩50 (0.97%)End-of-day · Oct 29, 2026 · End-of-day prices.
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Valuation model · Discounted cash flow (DCF)

We use a 5-year discounted cash flow: the value of the cash the business is expected to produce, in today's money.

Fair value per share

₩23,024

vs the current price (₩5,200)

Enterprise value
₩288B
Equity value
₩332B
WACC
7.1%

Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal. This is not financial advice.

Why the model and the price differ

The model is 343% away from today's price. A gap this size usually means the market expects something the past figures don't show yet, or the model leaves something out. What we can see:

  • To match today's price of ₩5,200, the model needs an operating margin of 1.9% every year (it uses 10.6%).
  • Margins ranged from 2.1% to 12.4% over the last 5 years, so this is a cyclical business. The model uses the average; the price may be set by where the cycle is now. Try the margin fade option.
  • 38% of the last 12 months' net profit came from outside operations (stakes in other companies, interest, one-offs). The model adds those stakes at book value but doesn't project that income.
  • Today's P/E is 2.2× against a typical 2.9× over the last 10 years.

Treat the model as a starting point: change the assumptions to the story you believe, and compare with the multiples check below.

Bear / Base / Bull

Bear
₩15,392
+196.0%
Base
₩23,024
+342.8%
Bull
₩36,491
+601.7%

Bear: revenue growth 3 points lower every year, EBIT margin 2 points lower, WACC 1 point higher. Bull: the opposite.

Assumptions

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Cycle options

Margin path

Every year uses the cycle-average margin (10.6%).

Revenue growth

  • -4.7%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-4.7% a year, annual reports), fading to 3% by year 5.

  • -2.8%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-4.7% a year, annual reports), fading to 3% by year 5.

  • -0.8%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-4.7% a year, annual reports), fading to 3% by year 5.

  • 1.1%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-4.7% a year, annual reports), fading to 3% by year 5.

  • 3%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-4.7% a year, annual reports), fading to 3% by year 5.

Business

  • 10.6%

    Operating profit as a share of revenue.

    Default: through-the-cycle average of the last 12 months and the last 5 annual reports' operating margins.

  • 27.5%

    Share of operating profit paid as corporate tax.

    Default: Korea's top corporate tax rate (25%) plus 10% local income tax.

  • 1.2%

    The non-cash cost of wearing out equipment, added back to cash flow (% of revenue).

    Default: not in the statements, so 80% of capital spending (most spending replaces equipment that wears out).

  • 1.5%

    Money spent on factories, equipment, software and other long-term assets (% of revenue).

    Default: average of the last 3 annual reports (cash flow statements; equipment and intangibles).

  • 36.7%

    Stock and unpaid customer bills, less unpaid supplier bills, as a % of revenue. Each year's extra revenue ties up this much more cash.

    Default: working capital (current assets less cash and deposits, minus current liabilities other than borrowings) as a share of revenue, averaged over the last 3 years.

Discount rate

  • 2%

    How fast cash flows keep growing every year after year 5.

    Default: about Korea's long-run inflation plus real growth.

  • 4.08%

    Yield on Korea's 10-year government bond: the return with almost no risk.

    Default: Korea Treasury Bond 10-year yield on 2026-10-29.

  • 0.6

    How much the share moves when the market moves: 1 means just like the market.

    Default: 105 weeks of weekly returns against KOSPI (official index); raw beta 0.03, adjusted toward 1 and kept between 0.6 and 2.0.

  • 5.5%

    The extra return investors want for owning shares instead of bonds.

    Default: a typical premium for Korean shares.

  • 5.58%

    The interest rate the company would pay to borrow.

    Default: the 10-year yield plus a 1.5% credit spread.

Starting point

Revenue (TTM to H1 2026)
₩233B
Net debt (borrowings and leases − cash and deposits)
₩7.6B
+ Stakes and investments
₩51B
Associates, long-term financial assets and deposits (book value)
Shares
14,400,000
Share price
₩5,200
Market cap
₩75B

TTM = trailing 12 months: the last four reported quarters added together. "TTM to H1 2026" is the 12 months up to the latest quarterly or half-year report (H1 = to the end of June). Year 1 grows from there.

Past years and projection

Grey columns are reported results from the annual reports (after-tax EBIT at the model's tax rate), so you can check the growth and margin assumptions against the past. Years 1–5 are the model.

FY2023FY2024FY2025Year 1Year 2Year 3Year 4Year 5
Revenue₩213B₩216B₩227B₩222B₩216B₩214B₩217B₩223B
Growth−18.6%1.2%5.1%−4.7%−2.8%−0.8%1.1%3.0%
EBIT₩23B₩20B₩28B₩24B₩23B₩23B₩23B₩24B
EBIT margin11.0%9.1%12.4%10.6%10.6%10.6%10.6%10.6%
After-tax EBIT₩17B₩14B₩20B₩17B₩17B₩16B₩17B₩17B
+ Depreciation———₩2.7B₩2.6B₩2.6B₩2.6B₩2.7B
− Capital spending₩1.9B₩5.6B₩2.6B₩3.3B₩3.2B₩3.2B₩3.3B₩3.4B
− Working capital−₩22B₩13B₩1.9B−₩4B−₩2.3B−₩635M₩866M₩2.4B
Free cash flow———₩20B₩18B₩16B₩15B₩14B
Discount factor———0.9340.8720.8150.7610.711
Present value———₩19B₩16B₩13B₩12B₩10B

Terminal value ₩307B, worth ₩218B today: 76% of enterprise value. It assumes spending settles at 110% of depreciation once growth slows to the terminal rate.

Cross-check: what the market has paid before

For cyclical businesses, analysts check a DCF against the multiples the stock has traded at through past cycles. Price / book is the usual anchor for them: P/E looks highest at the bottom of a cycle, when earnings are smallest, and lowest at the top. The price each band would give today:

LowTypicalHigh
Price / book (book value ₩14,091 a share)Now 0.37×₩4,3170.31×₩4,8280.34×₩6,4190.46×
Price / earnings (last 12 months: ₩2,327 a share)Now 2.23×₩5,3062.28×₩6,8202.93×₩11,4934.94×
P/E on run-rate earnings (Q2 2026 × 4: ₩3,337 a share)Now 1.56×₩7,6072.28×₩9,7772.93×₩16,4764.94×

Low, typical and high are the 10th percentile, middle and 90th percentile of month-end multiples since 2021, each against the latest report out by then, per share at today's share count; loss years and P/E above 100 are left out. Run-rate earnings are one quarter × 4, not a forecast. Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal.

Sensitivity

Fair value per share as two inputs change; the middle is the current case.

WACC ↓ · Terminal growth →1.0%1.5%2.0%2.5%3.0%
6.1%₩24,563₩25,992₩27,768₩30,034₩33,030
6.6%₩22,666₩23,781₩25,137₩26,820₩28,968
7.1%₩21,081₩21,967₩23,024₩24,307₩25,901
7.6%₩19,737₩20,450₩21,289₩22,288₩23,502
8.1%₩18,582₩19,164₩19,839₩20,631₩21,575

Now (TTM)

Market cap
₩75B
Enterprise value
₩82B
P/E
2.2×
P/B
0.4×
P/S
0.3×
EV/EBITDA
—
Dividend yield
8.3%

Over time (at each year end)

20252024202320222021
Price₩3,840₩3,610₩4,180₩4,775₩4,730
Market cap₩55B₩52B₩60B₩69B₩68B
P/E2.2×—4.7×2.4×8.9×
P/B0.3×0.3×0.3×0.4×0.4×
P/S0.2×0.2×0.3×0.3×0.3×
EV/EBITDA———3.4×10.7×
Dividend yield11.2%2.8%———

Versus similar companies

CompanyP/EP/BP/SEV/EBITDADividend yield
DSR Wire2.2×0.4×0.3×—8.3%
POSCO Holdings16.2×0.4×0.3×7.7×3.6%
Korea Zinc18.6×1.6×0.9×—2.3%
Hyundai Steel—0.2×0.2×—1.9%
Poongsan8.1×0.7×0.3×5.9×2.9%
SeAH Besteel Holdings12.2×0.5×0.3×9.5×4.0%
Sama Aluminium—4.1×3.0×—0.0%
Similar companies (median)14.2×0.6×0.3×7.7×2.6%

Calculated from end-of-day prices and filed financial statements. Not a recommendation. This is not financial advice.

Also known as: DSR Wire / DSR제강 / 069730 / KRX:069730

Source: KRX statistical information