D&C Media디앤씨미디어
263720 · KOSDAQ · ₩263720 · 디앤씨미디어
Valuation model · Discounted cash flow (DCF)
We use a 5-year discounted cash flow: the value of the cash the business is expected to produce, in today's money.
Fair value per share
₩22,000
vs the current price (₩6,080)
- Enterprise value
- ₩208B
- Equity value
- ₩269B
- WACC
- 7.4%
Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal. This is not financial advice.
Why the model and the price differ
The model is 262% away from today's price. A gap this size usually means the market expects something the past figures don't show yet, or the model leaves something out. What we can see:
- To match today's price of ₩6,080, the model needs an operating margin of 1.2% every year (it uses 15.9%).
- Margins ranged from 5.8% to 22.5% over the last 5 years, so this is a cyclical business. The model uses the average; the price may be set by where the cycle is now. Try the margin fade option.
- Today's P/E is 7.5× against a typical 25.0× over the last 10 years.
Treat the model as a starting point: change the assumptions to the story you believe, and compare with the multiples check below.
Bear / Base / Bull
- Bear
- ₩15,964
- +162.6%
- Base
- ₩22,000
- +261.8%
- Bull
- ₩31,841
- +423.7%
Bear: revenue growth 3 points lower every year, EBIT margin 2 points lower, WACC 1 point higher. Bull: the opposite.
Assumptions
Sign in to change the assumptions and see the results update. Sign in
Cycle options
Margin path
Every year uses the cycle-average margin (15.9%).
Revenue growth
- 11.8%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.8% a year, annual reports), fading to 3% by year 5.
- 9.6%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.8% a year, annual reports), fading to 3% by year 5.
- 7.4%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.8% a year, annual reports), fading to 3% by year 5.
- 5.2%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.8% a year, annual reports), fading to 3% by year 5.
- 3%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (11.8% a year, annual reports), fading to 3% by year 5.
Business
- 15.9%
Operating profit as a share of revenue.
Default: through-the-cycle average of the last 12 months and the last 5 annual reports' operating margins.
- 27.5%
Share of operating profit paid as corporate tax.
Default: Korea's top corporate tax rate (25%) plus 10% local income tax.
- 3%
The non-cash cost of wearing out equipment, added back to cash flow (% of revenue).
Default: not in the statements, so 80% of capital spending (most spending replaces equipment that wears out).
- 3.7%
Money spent on factories, equipment, software and other long-term assets (% of revenue).
Default: average of the last 3 annual reports (cash flow statements; equipment and intangibles).
- -6%
Stock and unpaid customer bills, less unpaid supplier bills, as a % of revenue. Each year's extra revenue ties up this much more cash.
Default: working capital (current assets less cash and deposits, minus current liabilities other than borrowings) as a share of revenue, averaged over the last 3 years.
Discount rate
- 2%
How fast cash flows keep growing every year after year 5.
Default: about Korea's long-run inflation plus real growth.
- 4.11%
Yield on Korea's 10-year government bond: the return with almost no risk.
Default: Korea Treasury Bond 10-year yield on 2026-10-28.
- 0.6
How much the share moves when the market moves: 1 means just like the market.
Default: 105 weeks of weekly returns against KOSPI (official index); raw beta 0.26, adjusted toward 1 and kept between 0.6 and 2.0.
- 5.5%
The extra return investors want for owning shares instead of bonds.
Default: a typical premium for Korean shares.
- 5.61%
The interest rate the company would pay to borrow.
Default: the 10-year yield plus a 1.5% credit spread.
Starting point
- Revenue (TTM to H1 2026)
- ₩76B
- Net debt (borrowings and leases − cash and deposits)
- −₩54B
- + Stakes and investments
- ₩7.9B
- Associates, long-term financial assets and deposits (book value)
- − Minority interests
- ₩630M
- Shares
- 12,245,561
- Share price
- ₩6,080
- Market cap
- ₩74B
TTM = trailing 12 months: the last four reported quarters added together. "TTM to H1 2026" is the 12 months up to the latest quarterly or half-year report (H1 = to the end of June). Year 1 grows from there.
Past years and projection
Grey columns are reported results from the annual reports (after-tax EBIT at the model's tax rate), so you can check the growth and margin assumptions against the past. Years 1–5 are the model.
| FY2023 | FY2024 | FY2025 | Year 1 | Year 2 | Year 3 | Year 4 | Year 5 | |
|---|---|---|---|---|---|---|---|---|
| Revenue | ₩60B | ₩84B | ₩85B | ₩85B | ₩94B | ₩100B | ₩106B | ₩109B |
| Growth | −1.4% | 38.3% | 2.3% | 11.8% | 9.6% | 7.4% | 5.2% | 3.0% |
| EBIT | ₩3.5B | ₩10B | ₩17B | ₩14B | ₩15B | ₩16B | ₩17B | ₩17B |
| EBIT margin | 5.8% | 12.3% | 20.3% | 15.9% | 15.9% | 15.9% | 15.9% | 15.9% |
| After-tax EBIT | ₩2.5B | ₩7.5B | ₩13B | ₩9.8B | ₩11B | ₩12B | ₩12B | ₩13B |
| + Depreciation | — | — | — | ₩2.6B | ₩2.8B | ₩3B | ₩3.2B | ₩3.3B |
| − Capital spending | ₩424M | ₩7B | ₩1.7B | ₩3.2B | ₩3.5B | ₩3.7B | ₩3.9B | ₩4B |
| − Working capital | −₩33B | −₩676M | −₩3.2B | −₩540M | −₩492M | −₩415M | −₩313M | −₩190M |
| Free cash flow | — | — | — | ₩9.8B | ₩11B | ₩11B | ₩12B | ₩12B |
| Discount factor | — | — | — | 0.931 | 0.867 | 0.807 | 0.751 | 0.700 |
| Present value | — | — | — | ₩9.1B | ₩9.2B | ₩9.1B | ₩8.8B | ₩8.4B |
Terminal value ₩233B, worth ₩163B today: 79% of enterprise value. It assumes spending settles at 110% of depreciation once growth slows to the terminal rate.
Cross-check: what the market has paid before
For cyclical businesses, analysts check a DCF against the multiples the stock has traded at through past cycles. Price / book is the usual anchor for them: P/E looks highest at the bottom of a cycle, when earnings are smallest, and lowest at the top. The price each band would give today:
| Low | Typical | High | |
|---|---|---|---|
| Price / book (book value ₩7,958 a share)Now 0.76× | ₩11,7281.47× | ₩22,2932.80× | ₩44,1545.55× |
| Price / earnings (last 12 months: ₩808 a share)Now 7.53× | ₩7,5859.39× | ₩20,16425.0× | ₩51,82164.1× |
| P/E on run-rate earnings (Q2 2026 × 4: ₩702 a share)Now 8.66× | ₩6,5919.39× | ₩17,52025.0× | ₩45,02664.1× |
Low, typical and high are the 10th percentile, middle and 90th percentile of month-end multiples since 2021, each against the latest report out by then, per share at today's share count; loss years and P/E above 100 are left out. Run-rate earnings are one quarter × 4, not a forecast. Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal.
Sensitivity
Fair value per share as two inputs change; the middle is the current case.
| WACC ↓ · Terminal growth → | 1.0% | 1.5% | 2.0% | 2.5% | 3.0% |
|---|---|---|---|---|---|
| 6.4% | ₩22,530 | ₩24,044 | ₩25,903 | ₩28,238 | ₩31,258 |
| 6.9% | ₩21,024 | ₩22,262 | ₩23,752 | ₩25,581 | ₩27,879 |
| 7.4% | ₩19,754 | ₩20,782 | ₩22,000 | ₩23,466 | ₩25,266 |
| 7.9% | ₩18,668 | ₩19,533 | ₩20,544 | ₩21,743 | ₩23,186 |
| 8.4% | ₩17,729 | ₩18,465 | ₩19,316 | ₩20,311 | ₩21,491 |
Now (TTM)
- Market cap
- ₩74B
- Enterprise value
- ₩19B
- P/E
- 7.5×
- P/B
- 0.8×
- P/S
- 1.0×
- EV/EBITDA
- —
- Dividend yield
- 0.0%
Over time (at each year end)
| 2025 | 2024 | 2023 | 2022 | 2021 | |
|---|---|---|---|---|---|
| Price | ₩12,300 | ₩21,000 | ₩25,100 | ₩22,600 | ₩41,350 |
| Market cap | ₩151B | ₩257B | ₩307B | ₩277B | ₩506B |
| P/E | 18.9× | 23.1× | 77.6× | 45.1× | 32.7× |
| P/B | 1.6× | 2.9× | 3.8× | 3.7× | 7.4× |
| P/S | 1.8× | 3.1× | 5.1× | 4.5× | 7.5× |
| EV/EBITDA | — | — | — | — | — |
| Dividend yield | 0.0% | — | — | — | — |
Versus similar companies
| Company | P/E | P/B | P/S | EV/EBITDA | Dividend yield |
|---|---|---|---|---|---|
| D&C Media | 7.5× | 0.8× | 1.0× | — | 0.0% |
| CJ ENM | — | 0.3× | 0.2× | — | 0.0% |
| Seoul Broadcasting System | 107.3× | 0.2× | 0.2× | — | 3.0% |
| KT Skylife | 78.4× | 0.3× | 0.2× | — | 9.0% |
| Mega Study | 5.3× | 0.5× | 1.3× | — | 10.1% |
| LG HelloVision | — | 0.2× | 0.1× | 3.1× | 0.0% |
| The Korea Economic Broadcasting | 19.1× | 0.7× | 1.1× | — | 3.1% |
| Similar companies (median) | 48.8× | 0.3× | 0.2× | 3.1× | 3.1% |
Calculated from end-of-day prices and filed financial statements. Not a recommendation. This is not financial advice.
Also known as: D&C Media / 디앤씨미디어 / 263720 / KRX:263720
Source: KRX statistical information