SSR

275630 · KOSDAQ · ₩275630 · 에스에스알

₩3,095▼ ₩70 (2.21%)End-of-day · Oct 27, 2026 · End-of-day prices.
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Valuation model · Discounted cash flow (DCF)

We use a 5-year discounted cash flow: the value of the cash the business is expected to produce, in today's money.

Fair value per share

₩2,912

vs the current price (₩3,095)

Enterprise value
₩7.9B
Equity value
₩21B
WACC
7.4%

Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal. This is not financial advice.

Bear / Base / Bull

Bear
₩2,369
−23.5%
Base
₩2,912
−5.9%
Bull
₩3,874
+25.2%

Bear: revenue growth 3 points lower every year, EBIT margin 2 points lower, WACC 1 point higher. Bull: the opposite.

Assumptions

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Cycle options

Margin path

Every year uses the cycle-average margin (8.3%).

Revenue growth

  • -3.5%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-3.5% a year, annual reports), fading to 3% by year 5.

  • -1.9%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-3.5% a year, annual reports), fading to 3% by year 5.

  • -0.3%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-3.5% a year, annual reports), fading to 3% by year 5.

  • 1.4%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-3.5% a year, annual reports), fading to 3% by year 5.

  • 3%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (-3.5% a year, annual reports), fading to 3% by year 5.

Business

  • 8.3%

    Operating profit as a share of revenue.

    Default: through-the-cycle average of the last 12 months and the last 5 annual reports' operating margins.

  • 27.5%

    Share of operating profit paid as corporate tax.

    Default: Korea's top corporate tax rate (25%) plus 10% local income tax.

  • 3.1%

    The non-cash cost of wearing out equipment, added back to cash flow (% of revenue).

    Default: average of the last 3 annual reports (cash flow statements; equipment and intangibles).

  • 7.4%

    Money spent on factories, equipment, software and other long-term assets (% of revenue).

    Default: average of the last 3 annual reports (cash flow statements; equipment and intangibles).

  • 25.5%

    Stock and unpaid customer bills, less unpaid supplier bills, as a % of revenue. Each year's extra revenue ties up this much more cash.

    Default: working capital (current assets less cash and deposits, minus current liabilities other than borrowings) as a share of revenue, averaged over the last 3 years.

Discount rate

  • 2%

    How fast cash flows keep growing every year after year 5.

    Default: about Korea's long-run inflation plus real growth.

  • 4.11%

    Yield on Korea's 10-year government bond: the return with almost no risk.

    Default: Korea Treasury Bond 10-year yield on 2026-10-28.

  • 0.6

    How much the share moves when the market moves: 1 means just like the market.

    Default: 105 weeks of weekly returns against KOSPI (official index); raw beta 0.15, adjusted toward 1 and kept between 0.6 and 2.0.

  • 5.5%

    The extra return investors want for owning shares instead of bonds.

    Default: a typical premium for Korean shares.

  • 5.61%

    The interest rate the company would pay to borrow.

    Default: the 10-year yield plus a 1.5% credit spread.

Starting point

Revenue (TTM to H1 2026)
₩11B
Net debt (borrowings and leases − cash and deposits)
−₩13B
+ Stakes and investments
₩31M
Associates, long-term financial assets and deposits (book value)
Shares
7,155,981
Share price
₩3,095
Market cap
₩22B

TTM = trailing 12 months: the last four reported quarters added together. "TTM to H1 2026" is the 12 months up to the latest quarterly or half-year report (H1 = to the end of June). Year 1 grows from there.

Past years and projection

Grey columns are reported results from the annual reports (after-tax EBIT at the model's tax rate), so you can check the growth and margin assumptions against the past. Years 1–5 are the model.

FY2023FY2024FY2025Year 1Year 2Year 3Year 4Year 5
Revenue₩12B₩11B₩11B₩10B₩10B₩10B₩10B₩10B
Growth−2.8%−13.2%6.5%−3.5%−1.9%−0.3%1.4%3.0%
EBIT₩1.6B−₩187M₩754M₩847M₩831M₩828M₩840M₩865M
EBIT margin13.2%−1.8%6.7%8.3%8.3%8.3%8.3%8.3%
After-tax EBIT₩1.2B−₩136M₩547M₩614M₩602M₩600M₩609M₩627M
+ Depreciation₩383M₩339M₩345M₩316M₩310M₩309M₩314M₩323M
− Capital spending₩97M₩939M₩1.4B₩755M₩741M₩738M₩749M₩771M
− Working capital−₩12B−₩1.7B−₩589M−₩94M−₩49M−₩7.7M₩36M₩77M
Free cash flow₩13B₩927M₩65M₩270M₩221M₩179M₩138M₩102M
Discount factor———0.9310.8670.8070.7510.700
Present value———₩251M₩192M₩144M₩104M₩71M

Terminal value ₩10B, worth ₩7.1B today: 90% of enterprise value. It assumes spending settles at 110% of depreciation once growth slows to the terminal rate.

Cross-check: what the market has paid before

For cyclical businesses, analysts check a DCF against the multiples the stock has traded at through past cycles. Price / book is the usual anchor for them: P/E looks highest at the bottom of a cycle, when earnings are smallest, and lowest at the top. The price each band would give today:

LowTypicalHigh
Price / book (book value ₩3,037 a share)Now 1.02×₩2,5370.84×₩3,5301.16×₩5,3681.77×

Low, typical and high are the 10th percentile, middle and 90th percentile of month-end multiples since 2021, each against the latest report out by then, per share at today's share count; loss years and P/E above 100 are left out. Run-rate earnings are one quarter × 4, not a forecast. Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal.

Sensitivity

Fair value per share as two inputs change; the middle is the current case.

WACC ↓ · Terminal growth →1.0%1.5%2.0%2.5%3.0%
6.4%₩3,003₩3,092₩3,200₩3,336₩3,511
6.9%₩2,887₩2,957₩3,041₩3,144₩3,273
7.4%₩2,789₩2,846₩2,912₩2,992₩3,090
7.9%₩2,706₩2,752₩2,806₩2,869₩2,945
8.4%₩2,634₩2,672₩2,716₩2,767₩2,827

Now (TTM)

Market cap
₩22B
Enterprise value
₩9.2B
P/E
—
P/B
1.0×
P/S
2.1×
EV/EBITDA
—
Dividend yield
0.0%

Over time (at each year end)

20252024202320222021
Price₩2,810₩3,255₩4,905₩5,960₩6,550
Market cap₩20B₩23B₩35B₩43B₩47B
P/E——20.4×22.5×28.4×
P/B0.8×0.9×1.3×1.5×1.8×
P/S1.8×2.2×2.9×3.4×4.4×
EV/EBITDA2.3×41.1×7.9×13.0×19.7×
Dividend yield0.0%————

Versus similar companies

CompanyP/EP/BP/SEV/EBITDADividend yield
SSR—1.0×2.1×—0.0%
Hyundai Autoever46.8×4.7×2.0×—0.6%
Krafton10.0×1.2×1.9×—1.2%
NC6.9×1.2×2.0×8.3×0.6%
Netmarble7.1×0.5×1.0×—2.6%
PearlAbyss7.9×2.0×3.0×5.1×0.0%
Shift UP9.0×1.8×7.1×—0.0%
Similar companies (median)8.4×1.5×2.0×6.7×0.6%

Calculated from end-of-day prices and filed financial statements. Not a recommendation. This is not financial advice.

Also known as: SSR / 에스에스알 / 275630 / KRX:275630

Source: KRX statistical information