MX On엠엑스온
347890 · KOSDAQ · ₩347890 · 엠엑스온
Valuation model · Discounted cash flow (DCF)
We use a 5-year discounted cash flow: the value of the cash the business is expected to produce, in today's money.
Fair value per share
₩14,458
vs the current price (₩3,690)
- Enterprise value
- ₩321B
- Equity value
- ₩246B
- WACC
- 6.3%
Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal. This is not financial advice.
Why the model and the price differ
The model is 292% away from today's price. A gap this size usually means the market expects something the past figures don't show yet, or the model leaves something out. What we can see:
- To match today's price of ₩3,690, the model needs an operating margin of 6.9% every year (it uses 13.5%).
- Or revenue growth −23.3 points a year higher than assumed in each of the 5 years.
- Margins ranged from −9.4% to 29.3% over the last 5 years, so this is a cyclical business. The model uses the average; the price may be set by where the cycle is now. Try the margin fade option.
- 100% of the last 12 months' net profit came from outside operations (stakes in other companies, interest, one-offs). The model adds those stakes at book value but doesn't project that income.
- Today's P/E is 26.9× against a typical 17.8× over the last 10 years.
Treat the model as a starting point: change the assumptions to the story you believe, and compare with the multiples check below.
Bear / Base / Bull
- Bear
- ₩6,880
- +86.4%
- Base
- ₩14,458
- +291.8%
- Bull
- ₩28,383
- +669.2%
Bear: revenue growth 3 points lower every year, EBIT margin 2 points lower, WACC 1 point higher. Bull: the opposite.
Assumptions
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Cycle options
Margin path
Every year uses the cycle-average margin (13.5%).
Revenue growth
- 14.3%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (14.3% a year, annual reports), fading to 3% by year 5.
- 11.5%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (14.3% a year, annual reports), fading to 3% by year 5.
- 8.7%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (14.3% a year, annual reports), fading to 3% by year 5.
- 5.8%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (14.3% a year, annual reports), fading to 3% by year 5.
- 3%
How much sales grow that year, compared with the year before.
Default: the last 3 years' revenue growth (14.3% a year, annual reports), fading to 3% by year 5.
Business
- 13.5%
Operating profit as a share of revenue.
Default: through-the-cycle average of the last 12 months and the last 5 annual reports' operating margins.
- 27.5%
Share of operating profit paid as corporate tax.
Default: Korea's top corporate tax rate (25%) plus 10% local income tax.
- 1.4%
The non-cash cost of wearing out equipment, added back to cash flow (% of revenue).
Default: not in the statements, so 80% of capital spending (most spending replaces equipment that wears out).
- 1.8%
Money spent on factories, equipment, software and other long-term assets (% of revenue).
Default: average of the last 3 annual reports (cash flow statements; equipment and intangibles).
- 40%
Stock and unpaid customer bills, less unpaid supplier bills, as a % of revenue. Each year's extra revenue ties up this much more cash.
Default: working capital (current assets less cash and deposits, minus current liabilities other than borrowings) as a share of revenue, averaged over the last 3 years.
Discount rate
- 2%
How fast cash flows keep growing every year after year 5.
Default: about Korea's long-run inflation plus real growth.
- 4.08%
Yield on Korea's 10-year government bond: the return with almost no risk.
Default: Korea Treasury Bond 10-year yield on 2026-10-29.
- 0.6
How much the share moves when the market moves: 1 means just like the market.
Default: 105 weeks of weekly returns against KOSPI (official index); raw beta 0.24, adjusted toward 1 and kept between 0.6 and 2.0.
- 5.5%
The extra return investors want for owning shares instead of bonds.
Default: a typical premium for Korean shares.
- 5.58%
The interest rate the company would pay to borrow.
Default: the 10-year yield plus a 1.5% credit spread.
Starting point
- Revenue (TTM to H1 2026)
- ₩120B
- Net debt (borrowings and leases − cash and deposits)
- ₩29B
- + Stakes and investments
- ₩1.4B
- Associates, long-term financial assets and deposits (book value)
- − Minority interests
- ₩48B
- Shares
- 17,013,204
- Share price
- ₩3,690
- Market cap
- ₩63B
TTM = trailing 12 months: the last four reported quarters added together. "TTM to H1 2026" is the 12 months up to the latest quarterly or half-year report (H1 = to the end of June). Year 1 grows from there.
Past years and projection
Grey columns are reported results from the annual reports (after-tax EBIT at the model's tax rate), so you can check the growth and margin assumptions against the past. Years 1–5 are the model.
| FY2023 | FY2024 | FY2025 | Year 1 | Year 2 | Year 3 | Year 4 | Year 5 | |
|---|---|---|---|---|---|---|---|---|
| Revenue | ₩33B | ₩37B | ₩62B | ₩138B | ₩153B | ₩167B | ₩176B | ₩182B |
| Growth | −20.8% | 11.4% | 69.2% | 14.3% | 11.5% | 8.7% | 5.8% | 3.0% |
| EBIT | ₩5.6B | ₩5.6B | −₩5.8B | ₩19B | ₩21B | ₩23B | ₩24B | ₩25B |
| EBIT margin | 17.0% | 15.3% | −9.4% | 13.5% | 13.5% | 13.5% | 13.5% | 13.5% |
| After-tax EBIT | ₩4.1B | ₩4.1B | −₩4.2B | ₩13B | ₩15B | ₩16B | ₩17B | ₩18B |
| + Depreciation | — | — | — | ₩1.9B | ₩2.1B | ₩2.3B | ₩2.5B | ₩2.5B |
| − Capital spending | ₩584M | ₩551M | ₩1.4B | ₩2.5B | ₩2.8B | ₩3B | ₩3.2B | ₩3.3B |
| − Working capital | −₩397M | ₩1.5B | ₩29B | ₩6.9B | ₩6.3B | ₩5.3B | ₩3.9B | ₩2.1B |
| Free cash flow | — | — | — | ₩6B | ₩8.1B | ₩10B | ₩13B | ₩15B |
| Discount factor | — | — | — | 0.940 | 0.884 | 0.832 | 0.782 | 0.736 |
| Present value | — | — | — | ₩5.7B | ₩7.1B | ₩8.6B | ₩9.9B | ₩11B |
Terminal value ₩379B, worth ₩279B today: 87% of enterprise value. It assumes spending settles at 110% of depreciation once growth slows to the terminal rate.
Cross-check: what the market has paid before
For cyclical businesses, analysts check a DCF against the multiples the stock has traded at through past cycles. Price / book is the usual anchor for them: P/E looks highest at the bottom of a cycle, when earnings are smallest, and lowest at the top. The price each band would give today:
| Low | Typical | High | |
|---|---|---|---|
| Price / book (book value ₩4,313 a share)Now 0.86× | ₩4,2921.00× | ₩7,5021.74× | ₩10,1192.35× |
| Price / earnings (last 12 months: ₩137 a share)Now 26.9× | ₩1,99414.6× | ₩2,43417.8× | ₩4,29031.3× |
| P/E on run-rate earnings (Q2 2026 × 4: ₩496 a share)Now 7.44× | ₩7,22414.6× | ₩8,82017.8× | ₩15,54331.3× |
Low, typical and high are the 10th percentile, middle and 90th percentile of month-end multiples since 2021, each against the latest report out by then, per share at today's share count; loss years and P/E above 100 are left out. Run-rate earnings are one quarter × 4, not a forecast. Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal.
Sensitivity
Fair value per share as two inputs change; the middle is the current case.
| WACC ↓ · Terminal growth → | 1.0% | 1.5% | 2.0% | 2.5% | 3.0% |
|---|---|---|---|---|---|
| 5.3% | ₩15,930 | ₩17,912 | ₩20,485 | ₩23,959 | ₩28,917 |
| 5.8% | ₩13,678 | ₩15,183 | ₩17,077 | ₩19,534 | ₩22,853 |
| 6.3% | ₩11,851 | ₩13,021 | ₩14,458 | ₩16,266 | ₩18,611 |
| 6.8% | ₩10,340 | ₩11,268 | ₩12,384 | ₩13,755 | ₩15,480 |
| 7.3% | ₩9,070 | ₩9,817 | ₩10,702 | ₩11,766 | ₩13,073 |
Now (TTM)
- Market cap
- ₩63B
- Enterprise value
- ₩85B
- P/E
- 26.9×
- P/B
- 0.9×
- P/S
- 0.5×
- EV/EBITDA
- —
- Dividend yield
- 1.6%
Over time (at each year end)
| 2025 | 2024 | 2023 | 2022 | 2021 | |
|---|---|---|---|---|---|
| Price | ₩6,420 | ₩5,430 | ₩7,690 | ₩7,970 | ₩9,160 |
| Market cap | ₩109B | ₩92B | ₩131B | ₩136B | ₩156B |
| P/E | 64.1× | 14.5× | 20.7× | 12.9× | 15.5× |
| P/B | 1.5× | 1.3× | 1.8× | 1.9× | 2.4× |
| P/S | 1.8× | 2.5× | 4.0× | 3.3× | 4.0× |
| EV/EBITDA | — | — | — | — | — |
| Dividend yield | 0.9% | 4.1% | — | — | — |
Versus similar companies
| Company | P/E | P/B | P/S | EV/EBITDA | Dividend yield |
|---|---|---|---|---|---|
| MX On | 26.9× | 0.9× | 0.5× | — | 1.6% |
| TSE | 27.5× | 6.1× | 5.1× | — | 0.2% |
| Kctech | 22.1× | 3.4× | 4.1× | 17.1× | 0.5% |
| Classys | 12.7× | 3.2× | 4.7× | 9.9× | 3.7% |
| Park Systems | 69.0× | 4.7× | 8.2× | — | 0.2% |
| DI | 42.2× | 5.8× | 2.6× | — | 0.6% |
| Curiox Biosystems | — | 21.3× | 182.0× | — | 0.0% |
| Similar companies (median) | 27.5× | 5.3× | 4.9× | 13.5× | 0.3% |
Calculated from end-of-day prices and filed financial statements. Not a recommendation. This is not financial advice.
Also known as: MX On / 엠엑스온 / 347890 / KRX:347890
Source: KRX statistical information