JONBUR Research · Initiation
You're reading an earlier report from Oct 18, 2026. See the latest report
Lotte Wellfood · 280360 · Food & Beverage
Lotte Wellfood: Thin margins and low book multiple, with a wide gap to the model estimate
Why this report
Start of coverage: one of the 300 largest companies, written once its financial statements were in.
Lotte Wellfood closed at ₩121,100 on 2026-10-16, down 7.1% over one month but up 19.9% over three months, with a market value of about ₩1.1T. Trailing revenue is ₩4.4T with a 3.7% operating margin, and shares trade at 0.5x book value.
Written Oct 18, 2026 · Data as of Oct 16, 2026 · 0 views
This is not financial advice. The report does not recommend buying or selling anything.
Thesis
The data supports a picture of a large food company with growing sales but low profitability. Trailing operating margin of 3.7% is above 2025's 2.6% but below 2023's 4.4% and 2021's 5.1%. ROE is 3.9%, which helps explain the 0.5x price-to-book multiple.
The data does not show why margins moved, so the drivers are not available here. Foreign ownership fell from 14.8% to 13.7% over 60 days, and foreigners were net sellers over the last 20 days (about ₩14.4B) while institutions were net buyers (about ₩28.4B). The share price is 21.9% below its 52-week high of ₩155,000 and 34.6% above its low of ₩90,000.
Business overview
Lotte Wellfood is listed on KOSPI in the Food & Beverage sector. It was founded on 2017-10-01 and listed on 2017-10-30, with 9,204,574 listed shares. Market value is about ₩1.1T and enterprise value about ₩1.1T.
Revenue grew from ₩2.1T in 2021 to ₩4.2T in 2025. Recent news headlines concern product launches and promotions, including Pepero Day items, a Stray Kids collaboration, a Mont Blanc and Castella limited edition, and a xylitol pop-up. The headlines do not include financial information.
Every earlier JONBUR Research report and update note on Lotte Wellfood, with Pro.
Unlock with ProModel estimate of fair value
- Bear
- ₩46,085
- -61%
- Base
- ₩219,794
- +85%
- Bull
- ₩527,610
- +345%
Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal.
Base case of the 5-year discounted cash flow model on the stock's Valuation tab (statements TTM to H1 2026; discount rate 7.4%). Bear and Bull move the main assumptions by fixed steps. See and change the assumptions
Filings and data used
- 5%+ holding reportOct 2, 2026
- Investor relations (IR) eventSep 10, 2026
- Disclosure on Large Business Group Status [Quarterly Disclosure (For Individual Company)]Aug 28, 2026
- Half-year report (Jun 2026)Aug 13, 2026
- Matters Concerning Payment Amounts by Payment Method and Payment Period, and Dispute Mediation BodiesAug 13, 2026
- Investor relations (IR) eventAug 7, 2026
- Preliminary earnings (consolidated)Aug 7, 2026
- Investor relations (IR) eventJul 31, 2026
- Disclosure Related to Sustainability Management Report, etc. (Voluntary Disclosure)Jun 30, 2026
- [Corrected] New Facility Investment, etc.Jun 15, 2026
- Disclosure of Corporate Governance ReportMay 29, 2026
- Disclosure of Large Business Group Status [Annual Disclosure and Q1 Use (Individual Companies)]May 29, 2026
- Lotte Wellfood opens 'Xylitol School' pop-up to promote healthy dental care habitsOct 16, 2026
- Lotte Wellfood Unveils Limited-Edition Mont Blanc and Castella with Cheese Soufflé Brand 'Chiffle'Oct 15, 2026
- "Pepero Day is coming"...Lotte Wellfood rolls out popular products including Stray Kids collaborationOct 14, 2026
- "Pepero with Stray Kids and Sanrio" Lotte Wellfood releases 10 seasonal packagesOct 14, 2026
- Pepero Bookmarks and Sherry Fragrance Arrive: Lotte Wellfood Launches Unique MerchandiseOct 13, 2026
- Lotte Wellfood Partners With Idus, Launches Pepero Bookmarks and Ghana KeyringsOct 13, 2026
- Daily prices up to 2026-10-16
- Financial statements, trailing 12 months as of H1 2026
- Our fair value model, statements as of TTM to H1 2026
Report history
Source: KRX statistical information