S-1

012750 · KOSPI · ₩012750 · 에스원

₩95,300▲ ₩2,000 (2.14%)End-of-day · Oct 27, 2026 · End-of-day prices.
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Valuation model · Discounted cash flow (DCF)

We use a 5-year discounted cash flow: the value of the cash the business is expected to produce, in today's money.

Fair value per share

₩104,473

vs the current price (₩95,300)

Enterprise value
₩3.1T
Equity value
₩4T
WACC
7.4%

Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal. This is not financial advice.

Bear / Base / Bull

Bear
₩65,671
−31.1%
Base
₩104,473
+9.6%
Bull
₩170,272
+78.7%

Bear: revenue growth 3 points lower every year, EBIT margin 2 points lower, WACC 1 point higher. Bull: the opposite.

Assumptions

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Cycle options

Margin path

Every year uses the cycle-average margin (7.9%).

Revenue growth

  • 5.4%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (5.4% a year, annual reports), fading to 3% by year 5.

  • 4.8%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (5.4% a year, annual reports), fading to 3% by year 5.

  • 4.2%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (5.4% a year, annual reports), fading to 3% by year 5.

  • 3.6%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (5.4% a year, annual reports), fading to 3% by year 5.

  • 3%

    How much sales grow that year, compared with the year before.

    Default: the last 3 years' revenue growth (5.4% a year, annual reports), fading to 3% by year 5.

Business

  • 7.9%

    Operating profit as a share of revenue.

    Default: through-the-cycle average of the last 12 months and the last 5 annual reports' operating margins.

  • 27.5%

    Share of operating profit paid as corporate tax.

    Default: Korea's top corporate tax rate (25%) plus 10% local income tax.

  • 4.9%

    The non-cash cost of wearing out equipment, added back to cash flow (% of revenue).

    Default: not in the statements, so 80% of capital spending (most spending replaces equipment that wears out).

  • 6.1%

    Money spent on factories, equipment, software and other long-term assets (% of revenue).

    Default: average of the last 3 annual reports (cash flow statements; equipment and intangibles).

  • -3.7%

    Stock and unpaid customer bills, less unpaid supplier bills, as a % of revenue. Each year's extra revenue ties up this much more cash.

    Default: working capital (current assets less cash and deposits, minus current liabilities other than borrowings) as a share of revenue, averaged over the last 3 years.

Discount rate

  • 2%

    How fast cash flows keep growing every year after year 5.

    Default: about Korea's long-run inflation plus real growth.

  • 4.11%

    Yield on Korea's 10-year government bond: the return with almost no risk.

    Default: Korea Treasury Bond 10-year yield on 2026-10-28.

  • 0.6

    How much the share moves when the market moves: 1 means just like the market.

    Default: 105 weeks of weekly returns against KOSPI (official index); raw beta -0.27, adjusted toward 1 and kept between 0.6 and 2.0.

  • 5.5%

    The extra return investors want for owning shares instead of bonds.

    Default: a typical premium for Korean shares.

  • 5.61%

    The interest rate the company would pay to borrow.

    Default: the 10-year yield plus a 1.5% credit spread.

Starting point

Revenue (TTM to H1 2026)
₩2.9T
Net debt (borrowings and leases − cash and deposits)
−₩834B
+ Stakes and investments
₩34B
Associates, long-term financial assets and deposits (book value)
− Minority interests
₩14M
Shares
37,999,178
Share price
₩95,300
Market cap
₩3.6T

TTM = trailing 12 months: the last four reported quarters added together. "TTM to H1 2026" is the 12 months up to the latest quarterly or half-year report (H1 = to the end of June). Year 1 grows from there.

Past years and projection

Grey columns are reported results from the annual reports (after-tax EBIT at the model's tax rate), so you can check the growth and margin assumptions against the past. Years 1–5 are the model.

FY2023FY2024FY2025Year 1Year 2Year 3Year 4Year 5
Revenue₩2.6T₩2.8T₩2.9T₩3T₩3.2T₩3.3T₩3.4T₩3.5T
Growth6.2%7.0%3.0%5.4%4.8%4.2%3.6%3.0%
EBIT₩213B₩209B₩235B₩240B₩251B₩262B₩271B₩279B
EBIT margin8.1%7.5%8.1%7.9%7.9%7.9%7.9%7.9%
After-tax EBIT₩154B₩152B₩170B₩174B₩182B₩190B₩197B₩203B
+ Depreciation———₩149B₩156B₩162B₩168B₩173B
− Capital spending₩158B₩159B₩194B₩185B₩194B₩202B₩209B₩216B
− Working capital−₩365B−₩7.8B₩1.9B−₩5.8B−₩5.4B−₩4.9B−₩4.4B−₩3.8B
Free cash flow———₩143B₩149B₩155B₩160B₩164B
Discount factor———0.9310.8670.8070.7510.700
Present value———₩133B₩129B₩125B₩120B₩115B

Terminal value ₩3.5T, worth ₩2.5T today: 80% of enterprise value. It assumes spending settles at 110% of depreciation once growth slows to the terminal rate.

Cross-check: what the market has paid before

For cyclical businesses, analysts check a DCF against the multiples the stock has traded at through past cycles. Price / book is the usual anchor for them: P/E looks highest at the bottom of a cycle, when earnings are smallest, and lowest at the top. The price each band would give today:

LowTypicalHigh
Price / book (book value ₩45,233 a share)Now 2.11×₩62,4111.38×₩70,3091.55×₩86,9791.92×
Price / earnings (last 12 months: ₩4,020 a share)Now 23.7×₩48,65812.1×₩59,06014.7×₩77,64319.3×
P/E on run-rate earnings (Q2 2026 × 4: ₩4,921 a share)Now 19.4×₩59,57412.1×₩72,31014.7×₩95,06219.3×

Low, typical and high are the 10th percentile, middle and 90th percentile of month-end multiples since 2021, each against the latest report out by then, per share at today's share count; loss years and P/E above 100 are left out. Run-rate earnings are one quarter × 4, not a forecast. Model estimate based on the assumptions shown. Not a price target and not a buy or sell signal.

Sensitivity

Fair value per share as two inputs change; the middle is the current case.

WACC ↓ · Terminal growth →1.0%1.5%2.0%2.5%3.0%
6.4%₩106,911₩114,385₩123,557₩135,080₩149,988
6.9%₩99,568₩105,680₩113,040₩122,073₩133,420
7.4%₩93,376₩98,454₩104,473₩111,722₩120,617
7.9%₩88,085₩92,361₩97,362₩103,291₩110,430
8.4%₩83,512₩87,154₩91,366₩96,292₩102,132

Now (TTM)

Market cap
₩3.6T
Enterprise value
₩2.7T
P/E
23.7×
P/B
2.1×
P/S
1.3×
EV/EBITDA
—
Dividend yield
0.0%

Over time (at each year end)

20252024202320222021
Price₩72,100₩59,200₩60,000₩59,300₩73,900
Market cap₩2.7T₩2.2T₩2.3T₩2.3T₩2.8T
P/E15.3×12.7×12.0×14.9×21.8×
P/B1.6×1.4×1.4×1.5×1.9×
P/S0.9×0.8×0.9×0.9×1.2×
EV/EBITDA—————
Dividend yield0.0%0.0%———

Versus similar companies

CompanyP/EP/BP/SEV/EBITDADividend yield
S-123.7×2.1×1.3×—0.0%
Cheil Worldwide9.9×1.4×0.5×—6.5%
Doosan Tesna54.8×4.2×5.7×—0.2%
Lotte Tour Development15.6×2.2×1.1×—0.0%
Soulbrain Holdings1.3×0.4×1.2×—1.3%
Innocean Worldwide5.4×0.6×0.3×—6.8%
Korea Ratings18.0×4.0×4.1×—7.9%
Similar companies (median)12.8×1.8×1.2×—3.9%

Calculated from end-of-day prices and filed financial statements. Not a recommendation. This is not financial advice.

Also known as: S-1 / 에스원 / 012750 / KRX:012750

Source: KRX statistical information