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APR

278470 · KOSPI · ₩278470 · 에이피알

₩282,500▼ ₩6,500 (2.25%)End-of-day · Oct 29, 2026 · End-of-day prices.
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Price · 1Y +18.20%
Market cap
₩11T
Enterprise value
₩10T
P/E
24.5×
P/B
16.3×
Dividend yield
1.8%
ROE
66.7%
Net margin
18.8%

Trailing 12 months from filed financial statements, as of H1 2026. Dividend yield: the 2025 dividend per share from the annual report ÷ today's price.

52-week range−40.5% from the high

₩204,000Today: ₩277,000 – ₩293,000₩475,000

Returns

  • 1W−2.9%
  • 1M−22.1%
  • 3M−10.3%
  • 6M−33.5%
  • YTD+22.3%
  • 1Y+18.2%
Volume today
183,825
0.6× the 20-day average
Traded today
₩52B
Listed shares
37,438,155
EPS (12 months)
₩11,544
Earnings yield 4.1%
SellBuy
AI research · Update noteAPR Q3 2026 preliminary earnings: operating profit up 68.9% year on year, down 15.7% from Q2The preliminary results show a company still growing very fast, with nine-month operating profit more than double last year's.Read the full report →

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Signals

42Quiet
  • BuzzQuietBuzz 42: in the news.
  • SentimentPositiveNews: Headlines highlight record revenue and strong profit growth in the US and Europe. Community: 0 bullish, 0 bearish posts this week.
  • MomentumWeak-23.3% over the last month; the price is below its 20-day average.
  • News impactHigh23 news items and filings in two weeks; 2 rated high impact, 8 medium.
  • StreetSteady2 brokers, average target 89% from the price; last 30 days: 0 raised, 0 cut.

Signals describe activity, not recommendations. Not financial advice.

Leveraged ETF flows

Estimated leveraged-ETF rebalance on Oct 29: sell ₩356M at the close (0.3% of 20-day average trading value)

Sep 30Last 20 trading days (% of average trading value)Oct 29

On its 20 biggest days of the last 60 (moves of 3%+), the estimated pressure averaged 1.5% of trading value and pointed the same way 11 of 20 times.

  • -2× KODEX 200 Futures Inverse 2X −₩254M
  • 2× KODEX Leverage −₩31M
  • 2× TIGER 200IT Leverage −₩17M
  • -1× KODEX Inverse −₩15M
  • 2× TIGER Leverage −₩12M

Mostly via futures: index funds hedge with KOSPI 200 / KOSDAQ 150 futures, spread here over the index's largest members by market value.

Final after the close. An intraday "if the close were now" estimate needs real-time prices, which we don't have yet.

Estimate based on ETF size and daily moves; actual trades may differ.

ETFs holding this

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Held by 32 funds.

Estimated from the funds' index or underlying stock.

Futures and options

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Futures (2026-11): 280,500

Basis −0.71% · implied rate −18.5%

Open interest 19,389 contracts

Futures and options can lose more than you put in. Figures describe the market; they are not predictions or recommendations. Paper trading only.

APR stock overview

APR (에이피알, KRX: 278470) is listed on KOSPI, in the Cosmetics sector. The company develops and sells beauty products and home beauty devices. Its shares closed at ₩282,500 on Oct 29, 2026, down 2.25% on the day, giving it a market value of ₩11T.

Key facts

Market cap
₩11T
Sector
Cosmetics
Latest price change
−2.25%
As of
Oct 29, 2026
Main business
The company develops and sells beauty products and home beauty devices.

Quick answers about APR

What does APR do?
The company develops and sells beauty products and home beauty devices. Its cosmetics brands include Medicube, April Skin, and Permint, sold largely online and to overseas markets. Its home beauty device brand, Medicube AGE-R, includes the Booster Pro, and the company handles device design, manufacturing, and sales in-house through subsidiaries.
What is the market cap of APR?
The market capitalisation of APR was ₩11T at the close on Oct 29, 2026.
What is the analyst target price for APR?
The average target price of 2 brokers covering APR is ₩535,000 (range ₩520,000 to ₩550,000), 89.4% above versus the latest price, based on each broker's latest public report within six months.
Who are the largest shareholders of APR?
According to the latest official filings, the largest reported holders are Kim Byung-hoon (34.89%, as of May 13, 2025); National Pension Service (7.86%, as of Dec 31, 2025); Fidelity Emerging Markets Fund (6.02%, as of Jul 31, 2026).
When is the next earnings report from APR?
Korean companies rarely announce results dates in advance. Based on when APR filed the same report in past years, its next 3q results is expected around Nov 14, 2026.
Does the National Pension Service own APR?
Yes. The National Pension Service held 7.86% of APR shares as of Dec 31, 2025.

Company profile

The company develops and sells beauty products and home beauty devices. Its cosmetics brands include Medicube, April Skin, and Permint, sold largely online and to overseas markets. Its home beauty device brand, Medicube AGE-R, includes the Booster Pro, and the company handles device design, manufacturing, and sales in-house through subsidiaries. Overseas sales account for about 80% of revenue, and the company markets its products in the United States, Japan, Europe, the Middle East, and Southeast Asia.

Written by AI from the company's latest annual report.

Korean name
에이피알
Sector
Cosmetics
Themes
K-beautyAesthetics & botoxChina consumer
CEO
김병훈
Founded
Oct 2014
Listed
Feb 2024
Listed shares
37,438,155
Fiscal year ends
Month 12
Website
apr-in.com

Similar companies

Recent news

News · Seoul Economic Daily·

APR Surpasses ₩2T in Cumulative Q3 Sales; Overseas Sales Share at 94%

APR₩282,500▼2.25%
Read the original ↗

Predicted impact: Low

Cumulative Q3 sales above 2 trillion won already reported in earlier items and preliminary filing.

Recent filings

See all

Titles in Korean until English translations are added.

Also known as: APR / 에이피알 / 278470 / KRX:278470

Source: KRX statistical information